After working with One Truckee River (OTR) last year for Truckee River Month, OTR didn’t want to part with us and we didn’t want to part with them. They were due for a brand update that echoes their mission and highlights their geographical location. To ensure their branding was cohesive, we created a website featuring vibrant colors inspired by our beautiful, bright, and serene surroundings here in the Truckee Meadows. Their new visual identity is energetic, approachable, and rooted in the goal of strengthening OTR's ties to their community.